— THE FOUNDATION FOR A SMOOTH BUILD

The Blueprint Session

When clients come to me, they often don't know exactly what they need, and that's completely normal because it’s hard to see the full picture when you’re inside the frame.

In this 90-minute session, I’ll deep dive into your brand DNA. I want to understand your business and goals from your perspective. I also want to get a pulse on your ideal clients, your unique approach, and your current challenges.

Think of me as your creative partner (with years of experience and insights) who will treat your business with the same care and consideration as my own — because as a small business owner myself, I know what’s at stake.

48 hours after your session, I’ll arrive in your inbox with a written brief that:

• Clears up confusion about who your brand is for, what it stands for, and why it matters

• Defines a user experience that makes sense for what you’re selling

• Organizes your ambitions into an actionable website plan

What’s included in the brief:

• Site audit with feedback & findings

• Customer journey outline

• Positioning & messaging recommendations

• Proposed homepage structure

• Suggested moodboard

• Recommended sitemap

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$1000
You can implement your plan independently or with another designer. Or you can apply it as credit toward a website project if you’d like to hire me for the build.