Understanding your brand. The basics.

Your brand is so much more than your logo. So. Much. More.

What is a brand anyway? Answer: it's the soul of your business and the foundation of your website. In other words, it's sort of a big deal. But no pressure:)

In this article I give you five powerful questions to help you bring your brand into focus. I'll also walk you through a client website before and after project and share how aligning her brand ultimately aligned her business.