About the project:
Susie contacted me because she was ready to launch her private practice and felt overwhelmed about how to put everything together—a gorgeous brand, a great message, and a website that would enable her to easily onboard new clients and sell her workshops and retreats.
Because she was starting from scratch, I provided guidance and consulting on many aspects of launching her business from deciding upon a business name, purchasing a URL, refining her niche, and organizing her services into packages.
SUSIE’S PROJECT INCLUDED:
Creating a custom design that feels warm and lovely yet professional
Writing and editing copy that instantly connects with her ideal clients
Designing a complete brand suite that includes logo variations, colors, and fonts
Strategizing the flow of the pages for an intuitive experience and easy conversions
Suggesting headlines that are both resonant and SEO optimized
Setting up an automated and easy-to-manage booking system
Implementing a purchasing system for hourly sessions, classes, and packages
Setting up an automated email sequence to deliver post-class surveys
Creating business cards that are easily editable in Canva
Designing custom icons and graphics for the site
Adjusting the mobile view so everything scales beautifully on various device sizes
CUSTOM SQUARESPACE DESIGN
LOGO & BRAND DESIGN
PROFESSIONAL COPYWRITING
PERSONALIZED CONSULTING
Parvaneh Mindful Eating & Movement
In Susie’s own words…
“I can’t thank you enough for going above and beyond to support me as we navigated the website design. You quickly and patiently responded to my questions and gave me time and room to think through things so I could feel confident and at ease with every decision. You were also super helpful in helping me clarify the services I wanted to offer my customers.
I am proud of my new website. Every word, page, and image represents me and what I want clients to experience as they use it. Additionally, the website's flow and ease of use have made it a lifesaver for me. I started taking clients and selling retreats and classes right away!
After a few months of launching my website, there were some additional projects that I wanted to complete for my business. These included designing business cards, promotional flyers, and brochures; guidance setting up social media; setting up an events calendar and selling classes; creating post-event surveys; creating packages and gift certificates; updating the site with new images; and more! Your 8-hour retainer package was just the ticket! I can’t believe everything we completed in 8 hours!”
— SUSIE FAZLOLLAHI | REGISTERED DIETITIAN NUTRITIONIST & MINDFULNESS COACH
