About the project:
Kate is a longtime client. I’ve designed three sites for her over the past ten years, and we’ve become good friends along the way. Fun fact: we met in person in January 2024. It was a random thing—we literally bumped into each other in an airport restroom. We held up the line because we were laughing and crying and jumping and hugging. 😂
Since then, Kate has relocated and lives four hours away from me. We make a point to visit each other every few months.
KATE’S PROJECT INCLUDED:
Creating a custom design that elevates her brand to the next level of her career goals
Writing and editing compelling copy that is niche-specific
Strategizing the flow of the pages for fast conversions
Suggesting headlines that are both resonant and SEO optimized
Incorporating eye-catching ways to celebrate (and market) her recent book launch
Designing custom icons and graphics for the site
Adjusting the mobile view so everything scales beautifully on various device sizes
CUSTOM SQUARESPACE DESIGN
COPY EDITING
Kate Gladdin
In Kate’s own words…
“Before hiring you all those years ago, I struggled to make a booking. In a few short months after my first site launched, I was booking thousands of dollars worth of speaking gigs! My website helped propel my career on an international scale. Now, I live in the U.S., and we recently launched my corporate speaker site.
My site presents me as an authority and expert in my field but also mixes in my warm personality, which is important for my target market. You’re so good at striking a balance between friendliness and expertise. I've had numerous clients tell me they've booked me simply because of how professional my website is.
Your website is the most important touch point for your business. There are places to take shortcuts and try to DIY your marketing—but your website is not one of them. It's the greatest way you can generate sales but also one of the quickest ways to lose them if not done properly. It’s critical to have your site set up to sell as efficiently as possible. While there are many Squarespace website designers to choose from, Deana is in a class of her own. The difference is— she truly cares about helping her clients succeed. She works hard to ensure your site isn’t just another “pretty face” but a strong and streamlined digital foundation for your business.”
— KATE GLADDIN | AUTHOR, SPEAKER, CONSULTANT & COACH
